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This real-life "Waiting For Guffman" demonstrates the surprising healing powers of the ridiculous.
-- Seattle Post Intelligencer Article PDF
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Consumer culture reaches a new plateau with the introduction of "aisling"...
-- Seattle Times Article PDF
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Nothing I've seen thus far at SIFF has been funnier...
-- Seattle Weekly Article PDF
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What we have here is a superior, original work which defies categorization.
-- SIFF Journal Article PDF
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American Shopper dissolves the line between fact and fiction.
-- The Stranger Article PDF
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It's about American culture and American consumerism... We'll be finding real people and turning something we do in our everyday lives into a sport and trying to make it fun.
-- Maneater Article PDF
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It's about the experience of shopping, not the end result.
-- Columbia Daily Tribune Article PDF
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...it's important that we can step out into society and say that we're here. Aisling has allowed me to do that, and because of that fact, I've won.
-- Missourian Article PDF
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...I'll tell you what a real waste of time is. A real waste of time is the 6,000 hours the average American spends shopping in a lifetime.
-- Vox Article PDF
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